Immersive Learning. Learning Patterns Inside Digital Cultural Immersive Experiences in Situ.

Patrizia Schettino
Università della Svizzera italiana, Switzerland


The paper presents a categorization of visitors learning patterns inside the immersiveenvironment PLACE-Hampi, designed by Sarah Kenderdine and Jeffrey Shaw. The paper isfocused on how visitors learnt about a new technology, the immersive platform PLACE. It isbased on the qualitative data analysis in NVivo of 92 interviews and observation of 500visitors inside three different exhibitions in Germany and Australia. The methodology used isa combination of four different qualitative methods: grounded theory, digital ethnography,narrative inquiry and case study.

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